This video struck me as a good example of how the messages we use in our marketing material matters. What we say about our business, and HOW we say it really can make a difference. This is from a write-up by Deborah Corn from Print Media Centre. The topic of this particular presenter, German Sacristan
The NFL Combine took place a couple of weeks ago in Indianapolis. For the uninitiated, the combine is an event where the top college football athletes display their athletic prowess for NFL teams. Everything is measured. They are measured for height, weight, and wingspan. Their speed is measured in the 40-yard dash, their agility is
If you are going to use a QR code in your print marketing material, having a quality printer do your work is still important. Colored QR codes and Microsoft Tags require close registration between colors to ensure the codes can be scanned accurately. The simple black and white codes, well, you kind of have to
FOR IMMEDIATE RELEASE Midland, MI May 21, 2012 – Mid-Michigan businesses Great Lakes Printing Associates, Great Lakes Mobile Marketing, and Oxhard Marketing Technologies are pleased to announce the merger of their respective product portfolios and operations into a new firm called Innomarq Marketing Technologies. The combined entity will provide small and medium-sized businesses in
I am a total business book bookworm. I like reading them, and I love listening to them while I exercise. I really get a charge out of new ideas or different ways of looking at things. So, given that passion, I figured that the best topic for my first InnoBlog post would be top marketing